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OUTSOURCING OF FIELDWORK AND STATISTICAL EXPLOITATION OF DATA

It if you wish to outsource a part of your research process, you can turn to us for carrying out the fieldwork or for the statistical exploitation of the results.

Fieldwork

Clau Consultors has a fieldwork net that covers all of Spain and is made up of an extensive and highly experienced team of technicians that can guarantee high-quality fieldwork for both qualitative and quantitative areas.

In the case of the quantitative aspects, our fieldwork department  has a specialized team that manages all the control processes and supervision of the quality of the fieldwork done by the interviewers.

We gather data using the following methods:

QUANTITATIVE AREA

Face to face

Personal interview. We have a large team of coordinators and interviewers that cover almost all of the Spanish territory.

Hall-Test

We take care of the renting of rooms and materials needed for the work of our interviewers.

Cati / Cawi / Capi

Cati. Computer-aided telephonic survey. This system increases the quality of the fieldwork when carrying out several processes especially for the correct selection of the interviewees, the quality and supervision of the fieldwork and for the agility of the works.
Cawi. Computer-aided website survey.
Capi. Computer-aided personal interview / Pda.

QUALITATIVE AREA

Captaciones

Recruitment of participants for both focus groups and for in-depth interviews. Recruitment of complex profile participants (public opinion leaders, experts,...). Extensive consumers database of multiple profiles.

Interviewers

Interviewers specialized in observational techniques such as Mystery Shopper or Ethnographical Interviews.

Others processes

Coordination, moderating and transcription/emptying of in-depth interviews and focus Groups.


Statistical exploitation of data

Clau Consultors has an experienced multidisciplinary team that manages all processes related to the data acquisition of a quantitative study:

  • Encoding of open questions
  • Programming of questionnaires in the software suitable for each case
  • Recording of surveys
  • Database tabulation and exploitation

As a result you will obtain the data matrix in any common format, including gbw (Gandia Barbwin) and sav (Spss) and bivaried tables of results without limitations when it comes to the number of segmentation variables.

YOUR MARKET RESEARCH COMPANY IN SPAIN

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